Project: Local SEO Domination for Quetta’s ‘Khan Traders’
Challenge: Khan Traders, a well-known local supplier in Quetta, was invisible in Google Maps and local search results, losing immediate foot traffic to competitors.
Solution/Approach: Implemented a hyperlocal Google My Business (GMB) optimization strategy. We secured and optimized their GMB profile, built credible local citations specifically targeting Quetta directories, and initiated a Geo-Fencing content plan.
KPIs & Results: Top 3 in Google Map Pack for relevant Quetta keywords. +65% increase in ‘Direction’ requests, +40% increase in direct calls from Google Search, and a 20% higher conversion rate from local searches.
Service Duration: 3-month focused local campaign, ongoing management.
Technical Specifics: GMB Category Audit, NAP Consistency, Quetta specific keyword mapping, Schema Markup for Local Business.
Epik Funnel Insight: “For a market like Quetta, being prominent on local search is more critical than anything else. We used geo-specific terms like ‘Best Tiles Quetta’ to capture high-intent local buyers.”
Project: Massive Organic Traffic Surge for ‘Balochistan Property’ Portal
Challenge: Balochistan Property Portal had a low search engine visibility outside of major cities and struggled to rank for key provincial investment terms.
Solution/Approach: Executed an aggressive Organic Keyword Cluster strategy focused on long-tail and mid-funnel keywords like ‘Investment opportunities in Gwadar’ and ‘Residential plots near Quetta Cantt’. This was coupled with a link building strategy targeting high-authority Pakistani news and real estate publications.
KPIs & Results: +180% growth in organic traffic within 6 months. 40% increase in keywords ranking in the Top 10 of Google Pakistan. Doubled the organic lead generation rate (2.5x organic leads).
Service Duration: 6-month intensive campaign, ongoing optimization.
Technical Specifics: Competitor Backlink Gap Analysis, Topic Cluster Development, Page Speed Optimization (Core Web Vitals), Canonical Tag Audit.
Epik Funnel Insight: “By focusing on the unique, high-value keywords relevant to the Balochistan real estate sector, we bypassed national competition and captured a highly relevant, localized audience. That’s the Epik Funnel difference.”
Project: E-commerce Technical SEO Overhaul for ‘Pakistani Crafts’ Store
Challenge: A Pakistani crafts e-commerce store suffered from slow loading speeds and product pages being completely omitted from the Google index due to site structure issues.
Solution/Approach: Conducted a deep-dive Technical SEO Audit focused on crawlability and site architecture. We fixed broken internal links, optimized image sizes (crucial for product galleries), and implemented structured data (Schema Markup) for Product and Review snippets.
KPIs & Results: 85% reduction in Crawl Errors reported in Google Search Console. 50% improvement in site loading speed (LCP, FID). Product pages achieved rapid indexing, leading to 30% more product views from organic search.
Service Duration: 10-week intensive technical implementation and validation.
Technical Specifics: XML Sitemap optimization, Robots.txt restructuring, Implementation of Product Schema, Minification of CSS/JS, Server-side rendering audit.
Epik Funnel Insight: “For e-commerce, the fundamentals must be flawless. Our technical fixes ensured that every unique Pakistani craft item was not just visible but also prioritized by search engines, turning a technical liability into an organic asset.”
Project: Urdu Content Strategy for ‘Education Hub Pakistan’
Challenge: An education portal aimed to reach the majority of Pakistan’s internet users who prefer content in Urdu, but their translation efforts lacked SEO depth.
Solution/Approach: Developed a dedicated Urdu Keyword Strategy, going beyond simple translation to capture the organic search intent in the local language. We optimized existing Urdu content and created new, engaging articles for common educational queries (e.g., ‘Entry Test Preparation in Urdu’).
KPIs & Results: +90% increase in Urdu organic traffic specifically from Pakistan’s Tier 2 and Tier 3 cities. Achieved Featured Snippet rankings for key educational terms in Urdu. Reduced overall bounce rate on local language pages by 20%.
Service Duration: 8-week content and optimization blitz, ongoing strategy.
Technical Specifics: Urdu keyword research tools utilization, Right-to-Left (RTL) language implementation audit, Hreflang Tag verification, Transliteration SEO tactics.
Epik Funnel Insight: “The Pakistan market demands a multi-lingual approach. Our Urdu SEO expertise ensured the client didn’t just translate content but truly resonated with a huge, untapped segment of the market, yielding high-quality, relevant traffic.”
Project: Authority Link Building for ‘Pakistan Tech Blog’
Challenge: A niche Pakistani Tech Blog had excellent content but lacked the domain authority to compete against international giants in SERPs.
Solution/Approach: Launched a highly targeted White Hat Link Building campaign focusing on industry-relevant local news portals, respected educational institutions (.edu domains), and government resources. Our outreach secured high-quality, natural backlinks via broken link building and resource page creation.
KPIs & Results: +50% Domain Rating (DR/DA) increase in 4 months. Achieved Top 5 rankings for 5 key high-volume commercial keywords. Significant drop in spam score and improved overall trust metrics.
Service Duration: 4-month intensive link acquisition program.
Technical Specifics: Manual Vetting of Local Publishers, Anchor Text Diversification Strategy, Link Velocity Pacing, Toxic Link Disavowals.
Epik Funnel Insight: “In SEO, trust is everything. Our strategic approach to acquiring clean, powerful backlinks from respected Pakistani sources dramatically increased the client’s authority, proving that quality outreach beats mass quantity every time. The boost in rankings speaks for itself.”
